Summary:
- Platform Rebranding: The Trump Organization’s crypto platform has been rebranded from “The DeFiant Ones” to “World Liberty Financial.”
- Trump’s Announcement: Former President Donald Trump shared a video on X, promising to make the United States the “crypto capital of the planet.”
- Unclear Messaging: Trump’s post included a cryptic message about an unidentified group trying to “choke” businesses, though no further details were provided.
- Social Media Engagement: Trump tagged the official X account “World Liberty Fi” (WLFI), which has over 20,000 followers and started posting on August 22.
Republican presidential nominee Donald Trump is making waves in the crypto world with the promotion of his newly rebranded crypto platform, “World Liberty Financial.” Formerly known as “The DeFiant Ones,” the platform is part of the Trump Organization’s venture into digital finance.
In a recent post to his 90 million followers on X (formerly Twitter), Trump shared a video of himself with a voiceover declaring his intentions to position the United States as the global leader in cryptocurrency. “This afternoon, I’m laying out my plan to ensure that the United States will be the crypto capital of the planet,” Trump proclaimed. He went on to say, “They want to choke you. They want to choke you out of business. We’re not going to let that happen.”
The identity of the group referred to as “they” remains unclear, and a Trump campaign spokesman did not immediately respond to requests for clarification from CNBC.
Trump’s post also tagged a verified X account named “World Liberty Fi” (WLFI), which has garnered over 20,000 followers. The account, which began posting on August 22, appears to be the official social media presence for the newly rebranded platform.
As Trump continues to build his campaign, his foray into the world of cryptocurrency signals a commitment to embracing digital finance as part of his broader economic strategy. The rebranding of “World Liberty Financial” suggests a move to appeal to both crypto enthusiasts and broader audiences as he seeks to make the U.S. a leader in the rapidly evolving digital economy.
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